In a recent post we talked about why scheduling posts on social media was NOT a good idea because the impact it has on who gets to see your post. Now we are onto a Deliveroo comparison. You can read that post here – Don’t use a scheduling software for yours or anyone else social […]
Having worked with the BrandEx Group on an extensive range of digital marketing projects, we are pleased to announce that we are joining forces with the BrandEx group to enable our continued expansion. Since we formed in 2010, Knife Box has offered simple, practical advice on how to make online marketing work for a whole […]
You may not like social media but my god, if you’re up sh*t creek without a paddle, it’s an absolute Godsend. You can blame social media for any of societies ills, blame it for any of our political debacles and obviously all of our own personal traits and misgivings. ‘Social media companies must do more. […]
Founded in 2012. Small. But perfectly formed. And now running and managing social media accounts across the world. In their time. Fair enough, not every country and not every continent (yet). But not bad for a little UK agency based in Norwich. We’ve always said that social media is 7 days a week, 24 hours […]
OMG. I really think that this one of the worst things you can do on Social Media, be it Twitter, Facebook, LinkedIn or Instagram. Or any of the others. And that applies to brands and you as an individual. Actually, when would you schedule a social media post from your own personal account? You wouldn’t. […]
Beat Twitter’s Algorithm in three quick and easy steps Did you know? You’re not seeing ALL the Tweets you should be on Twitter. That’s because the default setting on Twitter is to show the ‘best Tweets first’. Interesting use of the word ‘best’. Because that is likely to be a mix of: Tweets from people […]
Can it be done? Probably. But what are you going to get for a £100 a month spent on your social media. Might it might be a bit 3rd rate. Or worse. It’s more a matter of “I don’t think it is possible to run the social media for a business for just £100 per […]
The could be the greatest thing that has happened to Norwich in while. Possibly ever. Certainly the best thing of 2020, and the best venue of the Dippy On Tour, (#DippyOnTour) UK tour. That is when the famous dinosaur finally visits Norwich Cathedral in July 2020. On his tour he will be visiting varius places […]
But we’re talking about event marketing. So we are quite happy about selling out. We’ve been asked many times to promote clients events. Gigs, talks, auctions, open days – pretty much anything where they want a lot of people to turn up, free or ticketed. We’re obviously not a huge fan of leaflets and flyers. […]
Online retailers and shops who use an abandoned cart email really do see shoppers returning and completing their purchase. Here are some numbers. Over 60% of shoppers abandon their cart at the “pay” stage. So they’ve added stuff to their basket but for whatever reason do not go on to make the purchase. That’s a […]